Engineering: leader della Digital Transformation

Engineering Innovation in

Digital Retail & Fashion

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Tigros among the pioneers of Click&Collect in Italy

Digitelematica designed, together with Tigros, the online consumer experience equating it to the traditional consumer experience.

Approach & Solution

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Approach

Tigros' mission is to serve its clients at its best and to assure them high-quality products, in a relationship of authentic trust. Tigros pays attention to changing trends and the aim of the company was to develop an online grocery shopping system as fulfilling as the traditional grocery shopping.

Grocery stores are one of the most complex eCommerce industries, because of the need to manage products sold by weight, fresh and super fresh foods, and complex delivery systems.

Solution

The solution to these criticalities was MarketSuite, a modular managing system of the whole business process (from the purchase to the order fulfillment) entirely based on a web technology, developed by Digitelematica, company of Engineering Group.

Today, the ones who shops at Tigros can take advantage of two services: Drive and @Casa.

Trigros Drive allows the consumer to do the grocery shopping in the ordinary way, by choosing the products and collecting them in the chosen supermarket at the preferred time. The service is totally free: Tigros pays for the operator who puts together the grocery shopping. Tigros @Casa is a grocery eCommerce service that delivers the grocery at home. It's currently active in 44 municipalities in the Varese area, and the number is growing.

Results

Matching new consumer needs

Strengthening brand image

Bigger turnout at the store (C&C)

Advantages for the final consumer

Project value

Process performance
Visibility
Cost cutting

Enabling Technologies

Cloud

Engineering proprietary products & other technologies

MarketSuite

Project Team

Digitelematica