H2O

Digital Customer

H2O

Offering & pricing optimization for banks

H2O is aimed at:

allowing a complete knowledge of the customer
enabling a customized management of the offering and of the in-person experience
promoting a declination of differentiated commercial policies according to a plurality of criteria
implementing & monitoring of price governance policies.

Furthermore, it allows the bank to quickly react to market changes, modeling its offering in terms of products / services / prices and quickly adapting business models. Implemented in “relationship” mode, it enables an omnichannel and hybrid approach with third-party channels in a frictionless manner.

Case Study

The evolution of banks? It all begins with data

We create targeted pricing strategies for banking products by analysing user characteristics and behaviour. With RPA we can help to innovate your business models