27 November 2025 • Milan

The Artificial Intelligence that is revolutionizing CRM

Final event presenting the results of the 10th CRM Observatory.

The CRM Observatory, created to monitor the adoption and maturity level of CRM among Italian companies, reaches its tenth year of research and dedicates this edition to Artificial Intelligence applied to customer-driven processes.

On November 27th, at 2:30 PM, both online and in Milan, it will present the final results of the 2025 research, which involved over 350 companies.

A moment to share the state of the art of CRM in Italy and the level of maturity in AI integration. During the event, exclusive data and insights, real-world case studies and testimonials, expert contributions, and interactive discussions will be shared.

An opportunity for sharing and networking with the entire community.

We look forward to seeing you at the Engineering headquarters in Milan and online via streaming!

27 November 2025 • Milan

Type: Hybrid


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