Case Study

Finance accessibility without borders: an inclusive digital experience

ABSTRACT
The project aims to make the web portal compliant with accessibility regulations, providing a fair and usable digital experience for all users, regardless of their abilities or the technologies they use.

Where: italy
Challenge
Our client is Italy’s leading banking group and is committed to delivering a simple, intuitive browsing experience by embracing best practices and inclusive technologies. The goal is to ensure full compliance with accessibility standards while enhancing usability and making information easily accessible to all users.
Approach
Per un'implementazione efficace, il progetto utilizza un approccio iterativo basato sul Rapid Prototyping, creando rapidamente prototipi interattivi validati con il team UX/UI e utenti reali. La valutazione progressiva divide il portale in macro-aree specifiche, verificando criteri di accessibilità come contrasti, navigazione da tastiera e compatibilità con screen reader tramite test automatici e manuali. Questo ciclo iterativo di prototipazione, test e correzione rende progressivamente accessibile ogni area, ottimizzando tempi e risorse con benefici immediati per gli utenti.
Digital Ecosystem
Solution
Digital Ecosystem
To ensure effective implementation, the project adopts an iterative approach based on Rapid Prototyping, quickly creating interactive prototypes validated with the UX/UI team and real users. A progressive evaluation breaks the portal down into key sections, verifying accessibility criteria such as contrast, keyboard navigation, and screen reader compatibility through both automated and manual testing. This iterative cycle of prototyping, testing, and refinement progressively improves accessibility across all areas, optimizing time and resources while delivering immediate benefits to users.
Results

 

 

 

 

Inclusive navigation, boosting user engagement and satisfaction

 

 

Accessible to all, expanding the audience and increasing traffic

Markets
Ecosystems

Impacts

Technologies
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