Case Study

Virtual Taste: an immersive tasting reality

ABSTRACT
Exploring wine tasting through smart glasses for a new and immersive 360° degree experience describing the origins of wines.

Where: italy
Challenge
The Client represents an organization that arranges events specifically dedicated to wines. In order to demonstrate how innovation can transform the traditional experience of wine lovers, it involved Engineering.
Approach
We had to create a specific solution to present during a national event. Starting from the needs of wine producers, we have created an immersive solution to evolve the wine tasting experience.
Digital Ecosystem
Solution
Digital Ecosystem
The app we created is accessible through a 3D viewer that allows you to view immersive 360° videos to explore the wine territories and cellars. Through smart glasses, it is possible to select different environments for each wine label, and gain access to several videos. By simply rotating and moving the head, the app provides a 360° view of the virtual world around you. In this way, technology increases sensorial knowledge, enriching wine tasting with awareness and sensations, revealing the history and secrets of its places and protagonists.
Results

 

 

 

 

Enhanced quality for the supply chain

 

 

Use of digital communication channels

Technologies
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