Case Study
From online shopping to an integrated omnichannel ecosystem for Finiper
Finiper integrated MarketSuite to manage e-commerce, click & collect, and home delivery, creating a digital ecosystem connected to logistics for efficiency and scalability.
Where: italy
Where: italy
Challenge
Gruppo Finiper Canova, operating in retail with over 300 stores and revenue exceeding €3 billion, needed a solution to unify digital channels and logistics management, delivering omnichannel services without operational complexity.
Approach
MarketSuite uses a modular, integrated architecture: e-commerce, app, TMS, and lockers are natively connected to picking and logistics systems, enabling fast rollout and centralized management.
Digital Ecosystem
Solution
Digital Ecosystem
Since 2020, Finiper has leveraged MarketSuite to manage online shopping with click & collect across all stores and home delivery in two locations via DigiTMS. In January 2025, the group introduced its B2C e-commerce platform, complemented by an app and locker integration, creating a fully connected digital ecosystem aligned with logistics.
Results
Click & collect active across the entire network
Home delivery managed via DigiTMS
Improved operational efficiency and reduced preparation time
Seamless omnichannel customer experience
Technologies
AI & Data
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