Case Study
Florence: sustainable mobility with MaaS
For the Municipality of Florence, the IF – Infomobility Florence platform was developed, based on the MUV Cloud platform, which functions as a Level 2 MaaS (Mobility as a Service) tool.
Where: italy
Where: italy
Challenge
Development of a multimodal mobility information service that integrates public and private transportation modes, providing information on incidents, construction sites, traffic regulations, and offering route suggestions and more sustainable solutions. This service would serve as a foundational platform, with potential for future expansion to include the purchase of integrated travel tickets and the booking of bundled services.
Approach
The city is characterized by high demand for mobility and an imbalanced modal split skewed toward private vehicles, impacting the urban system, pollution levels, and quality of life, making internal mobility challenging and chaotic while limiting accessibility from outside. To address and resolve these issues, Florence has adopted an integrated smart mobility strategy focused on digitalization and technological solutions to enable optimal use of mobility and transport infrastructure, and to innovate and simplify services for both end users and the administration itself.
Solution
IF provides a multimodal trip planner for personalized information on road conditions and traffic, allowing users to discover available multimodal travel solutions, evaluate them based on cost, time, and sustainability, and submit reports. IF includes a MaaS (Mobility as a Service) mobile app for end users and a cloud platform for operators, equipped with dashboards for monitoring, control, and analysis. IF is built on MUV Cloud, an account-based platform delivered via the cloud, and enables the following: secure management of the user's digital identity, user profiling for personalized travel experiences, integration and publishing of services to promote sustainable travel modes, incident reporting management, notifications, and incentive policy management, with the assignment of green points based on user behavior.
Results
More traffic information thanks to real time notifications
Multimodality and eco friendly travel options
Impacts
Technologies
Cloud
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Intelligent Ecosystems for a Cloud Strategy.
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