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Use Case
Increase customer knowledge, loyalty and sales
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How to build a value-added customer relationship through a greater number of "touchpoints"
Where: italy
Where: italy
Mission
Making the customer journey easier by managing sales, payments, relationships and shop activities with a single platform.
Solution
MyClienteling is a mobile app for sales assistants and shop managers to manage sales and payments, customer relationships and shop activities.
It makes it possible to understand the buying behaviour of customers on both online and offline channels and to turn this information into concrete actions to increase sales and store efficiency.
It makes it possible to understand the buying behaviour of customers on both online and offline channels and to turn this information into concrete actions to increase sales and store efficiency.
Digital Ecosystem
Actions
Digital Ecosystem
- Give an omnichannel customer picture (contact information, purchase history, profile, shopping habits, preferred shop, recent activity, marketing campaigns).
- Enable digital collection of customer data, privacy management and loyalty cards.
- Facilitate communication on promotions, new collections and customer service management.
- Manage appointment reservations, shop visits, boutique events, and follow-ups.
- Allow customers to pay anywhere, in their preferred mode.
Expected results
Impacts
Technologies
Cloud
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Intelligent Ecosystems for a Cloud Strategy.
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Case Study
Poste Italiane: 24/7 management of postal savings books
Thanks to our innovative solution, Poste Italiane offers an always updated service without time constraints.
Use Case
Enable Traceability for AgriFood
How to use digital technologies to improve food chain traceability
Use Case
Easy and Invisible Payment Experience
How to use “invisible payments” to make the shopping experience easier
-
Case Study
Poste Italiane: 24/7 management of postal savings books
Thanks to our innovative solution, Poste Italiane offers an always updated service without time constraints.
-
Use Case
Enable Traceability for AgriFood
How to use digital technologies to improve food chain traceability
-
Use Case
Easy and Invisible Payment Experience
How to use “invisible payments” to make the shopping experience easier
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