Engineering: leader della Digital Transformation

Webinar: Customer Analytics - Data, tools, and skills to maximize its value

Webinar: Customer Analytics - Data, tools, and skills to maximize its value

Engineering, in collaboration with the CRM Observatory, is organizing the webinar: Customer Analytics - Data, tools, and skills to maximize its value.

Online, November 29 2023

The webinar scheduled for November 29 from 3 to 4 PM on Teams will be an opportunity to delve into how to use Customer Analytics to maximize its value.

Starting from the insights of the 8th CRM Observatory, we will discuss the trends, strategies, and technologies for data analysis and present a real case study developed by our experts.

The webinar agenda includes the following interventions:

  • Data and Analytics: Key trends from the 8th CRM Observatory led by Elisa Fontana - CEO of C-Direct Consulting and CRM Senior Consultant, Engineering
  • Customer Analytics: From descriptive analysis to AI and Key technologies of Advanced Analytics for CRM by Grazia Cazzin - Head of Data & Analytics - Sales & Solutions, Engineering
  • Case study: Generative AI for Customer Care illustrated by Stefano Scamuzzo – Solution Architect, Engineering
  • Conclusions and Q&A

We look forward to seeing you online on Wednesday, November 29, from 3 to 4 PM on the Microsoft Teams platform.

You can find all the information about the event and the registration form on this page.

Contact us

Events Department
eventi.engineering@eng.it
Tel. (+39) 06-87591