Clienteling

The perfect solution for a seamless, omnichannel purchase experience, giving sales assist a rich, circular, and always up-to-date data ecosystem.

Data-driven actions

MyClienteling, the clienteling app of MarketSuite, gives sales assistant the right data at the right time.

From a single view of the customer to product catalog browsing and omnichannel sales, from managing in-store and online appointments to real-time visibility of key performance KPIs, the sales assistant can access all the information they need to make decisions and take the best possible action for each customer - fully autonomously.

Modules & Key Features​

Not just standalone features, but an interconnected network of modules that interact with each other and with the company’s systems.

It enables fast and immediate access to the most relevant data for the store and for each individual sales assistant, allowing sales performance to be monitored, compared over time, and used to proactively and predictively guide decisions and opportunities.

An enriched customer profile unlocks a truly distinctive shopping experience.

From omnichannel wishlists and purchase history to an automatically generated interaction timeline, personalized outfit suggestions, and post-purchase support tracking - every detail becomes an opportunity.

More than simple reminders, it’s a powerful information asset available to the entire sales team.

MyClienteling goes beyond providing an up-to-date snapshot of product features and availability across different sales channels.

It enhances the value proposition by suggesting targeted actions for each specific customer, delivers useful insights even to less experienced sales assistants, and drastically reduces the risk of missed sales.

Thea goal: a sales ceremony tailored to customers’ real preferences and higher conversion to purchase.

This feature empowers the sales team to oversee and optimize the entire lifecycle of an in-store event.

They can:

  • Manage the guest list, including loyal customers and new prospects
  • Handle seamless check-ins during and right after the event
  • Define and implement post-event follow-up actions.
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Use Case

AI-powered selling messages for clienteling

AI-driven suggestions improve the effectiveness of sales assistants by guiding them with the right words to convert while ensuring consistent brand messaging and higher conversions.

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FAQ

MarketSuite’s clienteling solution is designed to integrate with even the most complex enterprise IT ecosystems.

Thanks to an API-first architecture, it enables fast and secure connections with ERP, CRM, POS, logistics solutions, payment systems, and legacy platforms.

This approach provides a single, centralized view of data to efficiently and effectively guide the entire sales staff.

With MarketSuite’s clienteling, you can create mixed orders (partly delivered in-store and partly shipped) starting from the customer profile or the product detail view.

You can complete an omnichannel sale by drawing on real-time inventory availability at store level, online, or at another store, or according to customer preferences.

You can also manage sales for multiple customers simultaneously through the creation and management of multiple carts.

MyClienteling integrates with WMS systems to check product availability and allocation, whether in-store or in the warehouse.

Sales assistants can directly request, via the app, the delivery of one or more items to the sales floor by warehouse staff, and monitor the status of the request and picking process.

This functionality reduces waiting times in store–warehouse communication, prevents customers from being left unattended during the sales ceremony, and eliminates errors related to actual product availability.

MyClienteling allows sales assistants to independently manage the entire event lifecycle.

From sending personalized, named invitations with direct communications, to tracking guest confirmations in order to better plan the event format and setup.

Check-in is handled directly within the app, with the ability to register new profiles linked to the event. This enables sales assistants to efficiently manage privacy aspects and, during follow-up, plan targeted actions for both existing customers and prospects.