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Use Case
Increase customer knowledge, loyalty and sales
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How to build a value-added customer relationship through a greater number of "touchpoints"
Where: italy
Where: italy
Mission
Making the customer journey easier by managing sales, payments, relationships and shop activities with a single platform.
Solution
MyClienteling is a mobile app for sales assistants and shop managers to manage sales and payments, customer relationships and shop activities.
It makes it possible to understand the buying behaviour of customers on both online and offline channels and to turn this information into concrete actions to increase sales and store efficiency.
It makes it possible to understand the buying behaviour of customers on both online and offline channels and to turn this information into concrete actions to increase sales and store efficiency.
Digital Ecosystem
Actions
Digital Ecosystem
- Give an omnichannel customer picture (contact information, purchase history, profile, shopping habits, preferred shop, recent activity, marketing campaigns).
- Enable digital collection of customer data, privacy management and loyalty cards.
- Facilitate communication on promotions, new collections and customer service management.
- Manage appointment reservations, shop visits, boutique events, and follow-ups.
- Allow customers to pay anywhere, in their preferred mode.
Expected results
Real-time integration of POS systems
Complete overview of the stock levels of the points of sale and regional stores in real time
Impacts
Technologies
Cloud
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To know more
Research Project
TEMA – Accurate Mapping and Forecasting for Emergency Management
Advanced Technologies and Tools for Natural Disaster Management (NDM)
Case Study
Brescia: Sustainable Mobility Becomes a Game
An app to encourage sustainable behaviors by promoting the use of public and private transport, as well as private and shared bicycles for commuting.
Case Study
Towards Intelligent and Scalable Workforce Management
Together with UKG, a Workforce Management platform was implemented to one of the largest luxury fashion brands to globally improve time tracking, planning, and operational efficiency.
-
Research Project
TEMA – Accurate Mapping and Forecasting for Emergency Management
Advanced Technologies and Tools for Natural Disaster Management (NDM)
-
Case Study
Brescia: Sustainable Mobility Becomes a Game
An app to encourage sustainable behaviors by promoting the use of public and private transport, as well as private and shared bicycles for commuting.
-
Case Study
Towards Intelligent and Scalable Workforce Management
Together with UKG, a Workforce Management platform was implemented to one of the largest luxury fashion brands to globally improve time tracking, planning, and operational efficiency.
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