Use Case
Unified App for an Integrated Retail Experience
Our app goes beyond e-commerce: it delivers true unified commerce, fully integrated with all retail channels. Customers can switch between channels without losing their progress.
Where: international
Where: international
Mission
Provide a unified shopping experience across channels, combining e-commerce convenience with in-store engagement. The goal is to boost loyalty and sales through integrated features and personalized interactions.
Solution
The app is designed as a commerce hub, not just an online store. Users can start checkout on desktop and continue on mobile seamlessly and viceversa. They can select a preferred store to view dedicated flyers and promotions, browse and share digital flyers, and access their digital loyalty card for points and exclusive benefits. Coupon management includes multiple formats: discounts linked to purchases, product-specific offers, and card-based activations. Push notifications keep users informed about new deals and events. This integration strengthens omnichannel engagement and drives conversions.
Digital Ecosystem
Actions
Digital Ecosystem
We developed an app that syncronise e-commerce channels in real time, supports loyalty programs, digital flyers, coupons, and push notifications, while enabling store-specific personalization.
Expected results
Increased customer loyalty through digital fidelity programs
Higher engagement via personalized flyers and promotions
Real-time communication with push notifications
Scalable solution for retail networks
Impacts
Technologies
AI & Data
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