Digital Media & Communication
Approach & Solution
- Google Dialogue Flow, allowing the public use natural language interaction with the museum’s website, and allowing the chatbot to update automatically, whenever a new exhibition or event is published.
- With the Museum website, to be automatically updated with the available information, such as those related to new exhibitions or events.
- An Engineering proprietary component, allowing the Gamification of the experience and offering prizes to visitors.
Increased traffic on social networks
Increased accesses to the bookstore
New channel to promote exhibitions and events
Greater visitor loyalty
Increased average visit duration
Greater visibility for the museum
AI & Advanced Analytics
Engineering proprietary products & other technologies
Google Dialogue Flow Engineering Gamification Engine