Smart Energy & Utilities
Approach & Solution
- Omnichannel management (e-mail, sms, social media, etc.) of Marketing Campaigns, beneficial for supporting the various scenarios and initiatives envisioned by the Client’s Digital Programme.
- Integration with Salesforce, in order to automate the management of multi-channel campaigns, integrating it with other, existing systems.
3-month project implementation
1.8+ million daily events managed
Client’s performance targets exceeded (+40%)
3rd party software integration
Omnichannel customer management
Innovation Process performance Cost cutting
Engineering proprietary products & other technologies
TIBCO AWS (Amazon Web Services) Salesforce
Engineering Energy and Utilities Business Unit Engineering ESL WebResults (Engineering Group) TIBCO (Partner)